Chris Jordan

Hey, I’m Chris Jordan

Senior Product Designer, guided by curiosity and a desire to build great products. Every project is an adventure, bringing new perspectives and challenges that change how I see the world and my work.

Selected Work

Rethinking checkout to unlock $4.5M in annual revenue

  • Problem: Mobile shoppers had to create an account before paying, and drop-off at registration kept surfacing in the data.

  • Impact: Increased mobile orders by 6.6%, about 50 more a day, without giving up account creation as a business goal.


Turning a fragmented navigation into one connected system

  • Problem: Navigation and the product hierarchy lived in separate admins, so nav categories drifted from the product listing pages.

  • Impact: Unified the merchandising workflow and brought the full product catalog into navigation across desktop and mobile.